We've created a place for design freelancers and businesses to find each other. Google and social media algorithms only take you so far; this new resource showcases excellent GTA talent and makes perusing profiles a breeze so clients can find the exact right designer they need, and designers can showcase what they can do best and who they can to do it for.
Our mission has always been to promote and champion Toronto designers. We've been supporting the Toronto design community for over a decade with online resources and events, and this new freelancer directory is another way we're connecting local design talent to the rest of the world.
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You know you need design help with your logo, website or another aspect of your business’ communications and marketing. But rather than going to a designer and saying "please make this thing for me” it's more helpful for both parties to know why you need this new work. Designers are problem solvers, so tell us what problems you’re having! The deeper you go on the problems you need to solve, the better a designer can help and come up with an informed and strategic design solution.
When this project is done, how do you expect it to impact your business? Do you need a new website to increase sales? Social ads to reach new customers and increase conversions? Are you just getting started and need a whole new brand identity? Estimating the impact this work will have on your business - sales, customers, awareness, more traffic - helps you determine who to hire and gives you a starting point to figure out your budget.
Look through the portfolios here and see if a designer worked on similar projects as yours. They probably won't have work that looks exactly like what you’re envisioning (they'll make that custom for you!) but you can see if they've worked in the same industry (beauty, food, coaching, etc) or have worked on projects with the same tone or values as you. Look for industry knowledge and strategic thinking instead of aesthetics or vibes to hire a designer that understands how to connect with your specific audience. Once you've found the right fit, connect with them via their platforms and off you go!
